WE ARE LOUD APPAREL

LOUD Apparel is a unisex brand created to help young and upcoming artist present their designs to the world. Our aim is to give these new artists an opportunity to gain recognition and step into the world of art and design with our help. We don’t do much, but we have them create artworks for us to present on a small range of garments and sell them to the public and offer a small donation from our profits to help them with their career.

We encourage these artists to create the boldest and brightest artworks, may it be in writing as a form of awareness or different forms of art. That's where the name LOUD Apparel stems from.

Our blog is created to build awareness on social issues such as gender-based violence, mental health issues etc. There are a few brands that has been recognised who are supporting mental health awareness and we want LOUD Apparel to be one of them. Our mission is to create a safe space for the youth to voice their experiences and growth. We also created it for back stories of upcoming artist and street-styling tips. Through our blog we will be publishing their story behind their collection. We are an apparel brand with a cause.

Our brand similarly to blog/brands such as freshness mag, hypebeast and we are egg whom originated from Cape Town. We are providing a platform for upcoming artists. The main purpose is to give the youth/new artists from different cultures the opportunity to become great with our help.

In the fashion industry, there aren’t many brands who shed light on social issues and incorporating it, to bring awareness. The are also many young and upcoming artist who would want nothing but to become something with their art instead of climbing the “ladder” and later not having the motivation or courage to pursue their career in design. We are trying to change that and bridge the gap between both issues. The fashion industry is an easy way to be seen and heard, so why not help and empower others to be seen and heard the same way Casa Moda Academy helps and empower the youth to become better versions of themselves and greater in their skills as a fashion student.

LOUD Apparels inspiration and wish is to continue the legacy of late Virgil Abloh who created innovative programs to empower young people of his culture. LOUD Apparel wants nothing but to give upcoming artist a platform to build their foundation, we want these ambitious and creative generation and generations to come to be successful, we want them to pursue their dreams and achieve their goals. We want them to do more, be more and become the greatest and to be a voice for the youth.

We portray values that include being an eco-friendly brand - we protect the environment through every way that we can. We want quality over quantity which means the we will be selling garments upon request known as slow-fashion. We strive to be as affordable as possible as our target market is directed at students. We would want nothing but for our brand to be as transparent as possible to make our consumers feel comfortable and loyal towards our brand. We express ourselves to the best of our abilities through print, color and graphic designs to uphold our brand name.

WE ARE LOUD Apparel.